Marketing concepts for libraries and information services / Eileen Elliott de Sáez.

By: De Sáez, Eileen Elliott
Publisher: London : Facet Pub., 2002Edition: 2nd edDescription: xvi, 224 p. : ill. ; 24 cmSubject(s): Libraries -- Marketing | Information services -- MarketingLOC classification: Z716.3 | .D42 2002
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658.025 D34m 2002 (Browse shelf) Available UAMAIN 12210
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Includes bibliographical references and index.

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