Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit.
By: Schiffman, Leon G
Contributor(s): Kanuk, Leslie Lazar | Wisenblit, Joseph
Publisher: Singapore: : Pearson Education/Prentice Hall, c2010Edition: 10th edDescription: xviii, 518 p., [49 p. : ill. (some col.) ; 26 cmISBN: 9780135053010; 0135053013Subject(s): Consumer behavior | Motivation research (Marketing)DDC classification: 658.8/342 LOC classification: HF5415.32 | .S35 2010Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Circulation | Sibalom | Sibalom Circulation | 658.834 Sch327 2010 (Browse shelf) | 1 | Available | UAMAIN 11805 |
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Includes bibliographical references and indexes.
Inludes index.
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