000 | 01032pam a2200325 a 4500 | ||
---|---|---|---|
008 | 930701s1994 nyuab b 001 0 eng | ||
010 | _a 93028550 | ||
020 | _a0-07-061015-0 | ||
040 |
_aDLC _cDLC _dDLC |
||
050 | 0 | 0 |
_aHF5415 _b.S745 1994 |
082 | 0 | 0 |
_a658.8 _220 |
100 | 1 | _aStanton, William J. | |
245 | 1 | 0 |
_aFundamentals of marketing / _cWilliam J. Stanton, Michael J. Etzel, Bruce J. Walker. |
250 | _a10th ed. | ||
260 |
_aNew York : _bMcGraw-Hill, _cc1994. |
||
300 |
_axxviii, 697 p. ; _c27 cm. |
||
490 | 1 | _a(McGraw-Hill series in marketing) | |
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 | _aMarketing. | |
700 | 1 | 0 |
_aEtzel, Michael J., _eCo-author. |
700 | 1 | 0 |
_aWalker, Bruce J., _eCo-author. |
830 | 0 | _aMcGraw-Hill series in marketing. | |
035 | _a(IMchF)fol00567441 | ||
926 |
_aDestiny Material Type _bPaperback |
||
500 | _aIncludes bibliographical references and index. | ||
005 | 20240929112855.0 | ||
001 | 26722 | ||
003 | 0000000000 | ||
942 |
_cCIR _2ddc |
||
999 |
_c3542 _d3542 |