000 | 01032cam a2200325 a 4500 | ||
---|---|---|---|
008 | 000228s1998 enka b 001 0 eng d | ||
015 | _aGB98-X0452 | ||
020 | _a0750641215 | ||
035 | _a(OCoLC)ocm42580645 | ||
040 |
_aUKM _cUKM _dJHE _dDLC |
||
042 | _alccopycat | ||
050 | 0 | 0 |
_aHF5415.13 _b.I55 1998 |
082 | 0 | 0 |
_a658.8 _221 |
245 | 0 | 0 |
_aInnovation in marketing / _cEdited by Peter Doyle and Susan Bridgewater. |
260 |
_aOxford ; _aBoston : _bButterworth Heinemann, _cc1998. |
||
300 |
_axii, 225 p ; _c24 cm. |
||
490 | 1 | _a(The Chartered Institute of Marketing | |
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing. | |
700 | 1 |
_aBridgewater, Susan., _eEditor. |
|
700 | 1 |
_aDoyle, Peter, _eEditor. |
|
710 | 2 | _aChartered Institute of Marketing. | |
035 | _a(IMchF)fol05780726 | ||
926 |
_aDestiny Material Type _bPaperback |
||
500 | _aIncludes bibliographical references and index. | ||
005 | 20240929112841.0 | ||
001 | 26600 | ||
003 | 0000000000 | ||
942 |
_cCIR _2ddc |
||
999 |
_c3432 _d3432 |