| 000 | 00953nam a2200301 i 4500 | ||
|---|---|---|---|
| 008 | 200217n 000 0 eng d | ||
| 020 | _a9781260083521 | ||
| 040 | _erda | ||
| 245 | 1 | 0 |
_aServices marketing : _bintegrating customer focus across the firm / _cValerie A. Zeithami. |
| 336 |
_atext _2rdacontent |
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| 337 |
_aunmediated _2rdamedia |
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| 338 |
_avolume _2rdacarrier |
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| 300 |
_axxviii, 514 p. : _bill. ; _c26 cm. |
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| 264 | 4 | _cc2018. | |
| 250 | _a7th ed. | ||
| 264 | 1 |
_aNew York : _bMcGraw-Hill Education, |
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| 926 |
_aDestiny Material Type _bPaperback |
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| 100 | _aZeithami, Valerie A. | ||
| 500 | _aIncludes bibliographical references and index. | ||
| 700 |
_aBitner, Mary Jo., _eCo-author. |
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| 700 |
_aGremler, Dwayne D., _eCo-author. |
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| 650 | 7 |
_aService industries _xMarketing. _2sears |
|
| 650 | 7 |
_aMarketing _xManagement. _2sears |
|
| 005 | 20240929114805.0 | ||
| 001 | 57579 | ||
| 003 | 0000000000 | ||
| 942 |
_cCIR _2ddc |
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| 999 |
_c12193 _d12193 |
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