000 | 00663nam a2200241 i 4500 | ||
---|---|---|---|
008 | 191218n 000 0 eng d | ||
245 | 1 | 0 |
_aBasic marketing : _ba managerial approach / _cE. Jerome McCarthy. |
040 | _erda | ||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
300 | _a694 pages. | ||
264 | 4 | _cC1975 | |
020 | _a0-256-01567-8 | ||
250 | _afifth edition. | ||
264 | 1 |
_aHomewood, Illinois : _bRichard D. Irwin Inc. |
|
926 |
_aDestiny Material Type _bHardcover |
||
100 | _aMcCarthy, Jerome E. | ||
005 | 20240929114703.0 | ||
001 | 54250 | ||
003 | 0000000000 | ||
942 |
_cCIR _2ddc |
||
999 |
_c11575 _d11575 |