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International marketing / Philip R. Cateora.

by Cateora, Philip R | Gilly, Mary C [Co-author.] | Graham, John L [Co-author.].

Edition: 16th edition.Copyright date: c2013Publisher: New York, NY : McGraw-Hill Education. Availability: Items available for loan: Sibalom [Call number: 658.848 C359 2013] (1).

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International marketing / Philip R. Cateora.

by Cateora, Philip R.

Edition: seventh edition.Copyright date: c1990Publisher: Boston : Irwin. Availability: Items available for loan: Sibalom [Call number: 658.848 C35i 1990] (2).

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