Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy.

By: Perreault, William D., Jr
Contributor(s): Cannon, Joseph P [Co-author.] | McCarthy, E. Jerome [Co-author.]
Copyright date: c2019Publisher: New York : McGraw-Hill Education, Description: xxxi, 736 p. : col. ill. ; 28 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781260092127Subject(s): Marketing
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Item type Current location Home library Call number Status Date due Barcode Item holds
GS Sibalom
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GS 658.5 P455 2019 (Browse shelf) Available UAMAIN 28524
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Includes index.

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