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Marketing research / David A. Aaker, V. Kumar, George S. Day.

by Aaker, David A | Kumar, V, 1957- | Day, George S.

Edition: 9th ed.Publisher: Hoboken, NJ : John Wiley and Sons, Inc, c2007Availability: Items available for loan: Sibalom [Call number: 658.83 A11199 2011] (1).

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Strategic market management / David A. Aaker.

by Aaker, David A.

Edition: Eight edition.Copyright date: c2008Publisher: Hoboken, New Jersy : John Wiley & Sons, Inc. Availability: Items available for loan: Sibalom [Call number: 658.8 A11199 2008] (2).

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Advertising management / David A. Aaker.

by Aaker, David A | Batra, Rajeev [co-author.] | Myers, John G [co-author.].

Edition: fourth edition.Copyright date: c1992Publisher: New Jersey : Prentice Hall, Inc. Availability: Items available for loan: Sibalom [Call number: GF 658.1 Aa4 1992] (1).

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