Newson, Daug. <br/><br/>
Public relations writing :  form and style/ / 
Daug Newson. 
 - 9th edition. 
 - xxii, 425 p. :  ill. ;  23 cm. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>978-1-4390-8546-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations.<br/>Persuasion (Psychology).<br/>Public relations--Authorship.