Armstrong, Gary. <br/><br/>
Marketing :  an introduction/ / 
Gary Armstrong. 
 - 644 p. :  ill. ;  24 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>978-981-0697-88-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.