Cutlip, Scott M. <br/><br/>
Effective public relations / 
Scott M. Cutlip. 
 - 5th revised edition. 
 - xvii, 612 pages. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>971-11-0094-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations.