Luck, David J. <br/><br/>
Marketing research / 
David J. Luck. 
 - Seventh edition. 
 - xvi, 682 pages. 
<br/><br/> Includes bibliographical indexes. 
<br/><br/><label>ISBN: </label>971-11-0485-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.