Johansson, Johny K. <br/><br/>
Relentless :  the japanese way of marketing / 
Johny K. Johansson. 
 - xix, 198 pages. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0-88730-860-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Japan.<br/>Export marketing.