TY  - BOOK
AU  - Keegan, Warren J.
AU  - Green, Mark C.,
TI  - Global marketing
SN  - 0-13-084268-0
PY  - 2000///
KW  - Export marketing
KW  - Management
KW  - sears
KW  - Case studies
N1  - Includes bibliographical references and index
ER  -