Contemporary brand management / Johny K. Johansson, Kurt A. Carlson.
By: Johansson, Johny K
Contributor(s): Carlson, Kurt A [Co-author.]
Copyright date: c2015Publisher: Los Angeles : SAGE. Description: xi, 258 p. : ill. ; 23 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781452242873Subject(s): Branding (Marketing) -- Management | Strategic planning| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| GS | Sibalom | Sibalom GS | GS 658.827 J652 2015 (Browse shelf) | Available | UAMAIN 28532 | ||
| GS | Sibalom | Sibalom GS | GS 658.827 J652 2015 (Browse shelf) | Available | UAMAIN 28531 |
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Includes bibliographical references and index.
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