Marketing communications management: : analysis planning, implementation / Paul Copley.

By: Copley, Paul
Copyright date: c2014Publisher: Los Angeles, California : SAGE Publication, Inc., Edition: Second editionDescription: xvi, 464 pages ; 26 cmContent type: text Media type: unmediated Carrier type: volumeSubject(s): Communications in marketing | Marketing-Management | Communications in marketing-Textbooks | Marketing-Management-Textbooks
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Item type Current location Home library Call number Copy number Status Date due Barcode Item holds
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GS 658.802 C784 2014 (Browse shelf) 1 Available UAMAIN 28517
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Includes index.

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