The handbook of international advertising research / edited by Hong Cheng.

Contributor(s): Cheng, Hong [Editor.]
Copyright date: c2014Publisher: Chichester, West Sussex : John Wiley & Sons, Ltd. Description: xxxii, 623 pages ; 25 cmContent type: text Media type: unmediated Carrier type: volumeSubject(s): Advertising -- research
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Item type Current location Home library Call number Status Date due Barcode Item holds
GS Sibalom
Sibalom
GS 		GS 659.1072 H23617 2014 (Browse shelf) Available UAMAIN 28537
Total holds: 0

Includes bibliographical references & index.

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