Marketing research/ / Alvin C. Burns and Ronald F. Bush.
By: Burns, Alvin C
Contributor(s): Bush, Ronald F [Co-author.]
Copyright date: c2000Publisher: Singapore : Pearson Education Asia Pte Ltd.; Edition: 3rd edition [reprinted 2001]Description: xxi, 699 p. : ill. ; 25 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 981-4058-78-5Subject(s): Marketing research| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Circulation | Sibalom | Sibalom Circulation | 658.83 B9671 2001 (Browse shelf) | Available | UAMAIN 11727 | ||
| Circulation | Sibalom | Sibalom Circulation | 658.83 B9671 2001 (Browse shelf) | Available | UAMAIN 11724 |
Total holds: 0
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| 658.827 K2928 2013 Strategic brand management : building, measuring and managing brand equity / | 658.83 A11199 2011 Marketing research / | 658.83 A15c 1997 Marketing : an introduction / | 658.83 B9671 2001 Marketing research/ / | 658.83 B9671 2001 Marketing research/ / | 658.83 C78m 2006 Marketing research/ / | 658.83 Es7 2008 Essentials of marketing research/ / |
Includes index.
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