Consumer behavior / Leon G. Schiffman.
By: Schiffman, Leon G
Contributor(s): Kanuk, Leslie Lazar [co-author.]
Copyright date: c1994Publisher: New Jersey : Prentice Hall. Edition: fifth editionDescription: xix, 684 pagesContent type: text Media type: unmediated Carrier type: volumeISBN: 0-13-669003-3Subject(s): Consumer behavior | Motivation research (marketing)| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Circulation | Sibalom | Sibalom Circulation | 658.8342 Sch3c 1994 (Browse shelf) | Available | UAMAIN 11803 |
Total holds: 0
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| 658.834 Sch327 2010 Consumer behavior / | 658.8342 B6615 2013 Consumer behavior/ / | 658.8342 E131 2013 Consumer behavior : applications in marketing/ / | 658.8342 Sch3c 1994 Consumer behavior / | 658.84 Ac3e 2002 Effective promotional planning for e-business / | 658.84 K76 2003 Knowledge@wharton : on building corporate value / | 658.848 B98g 1992 Global marketing management : cases and readings / |
Includes bibliographical references and index.
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