Fundamentals of marketing / (Record no. 3542)

000 -LEADER
fixed length control field 01032pam a2200325 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 930701s1994 nyuab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 93028550
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-07-061015-0
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .S745 1994
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 20
035 ## - SYSTEM CONTROL NUMBER
System control number (IMchF)fol00567441
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240929112855.0
001 - CONTROL NUMBER
control field 26722
003 - CONTROL NUMBER IDENTIFIER
control field 0000000000
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Stanton, William J.
245 10 - TITLE STATEMENT
Title Fundamentals of marketing /
Statement of responsibility, etc. William J. Stanton, Michael J. Etzel, Bruce J. Walker.
250 ## - EDITION STATEMENT
Edition statement 10th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c1994.
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 697 p. ;
Dimensions 27 cm.
490 1# - SERIES STATEMENT
Series statement (McGraw-Hill series in marketing)
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Etzel, Michael J.,
Relator term Co-author.
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Walker, Bruce J.,
Relator term Co-author.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title McGraw-Hill series in marketing.
926 ## -
-- Destiny Material Type
-- Paperback
942 ## - ADDED ENTRY ELEMENTS
Item type Circulation
Source of classification or shelving scheme
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Fund Source Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Item type Cost, normal purchase price
        Sibalom Sibalom Circulation 2024-09-29 Donations   658.8 S792 1994 UAMAIN 11679 2024-09-29 1 2024-09-29 Circulation  
        Sibalom Sibalom Circulation 2024-09-29     658.8 St2 UAMAIN 11648 2024-09-29 1 2024-09-29 Circulation 0.00
        Sibalom Sibalom Circulation 2024-09-29     658.8 St2 UAMAIN 28161 2024-09-29 1 2024-09-29 Circulation