Marketing/ / (Record no. 3429)

000 -LEADER
fixed length control field 00784nam a2200277 i 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190204n 000 0 eng d
040 ## - CATALOGING SOURCE
Description conventions rda
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240929112841.0
001 - CONTROL NUMBER
control field 26597
003 - CONTROL NUMBER IDENTIFIER
control field 0000000000
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Etzel, Michael J.
245 10 - TITLE STATEMENT
Title Marketing/ /
Statement of responsibility, etc. Michael J. Etzel.
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice c2007
250 ## - EDITION STATEMENT
Edition statement 14th edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Boston :
Name of producer, publisher, distributor, manufacturer Mcgraw-Hil/Irwin.
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 706 p. ;
Dimensions 27 cm.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
Source of heading or term sears
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Walker, Bruce J.,
Relator term Co-author.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Stanton, William J.,
Relator term Co-author.
926 ## -
-- Destiny Material Type
-- Paperback
942 ## - ADDED ENTRY ELEMENTS
Item type Circulation
Source of classification or shelving scheme
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Fund Source Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Item type
        Sibalom Sibalom Circulation 2024-09-29 General Income 2495.00   658.8 Et9m 2007 UAMAIN 11600 2024-09-29 2024-09-29 Circulation